The article is an interview with Balenciaga’s creative director, Demna Gvasalia, who is known for his controversial designs. Gvasalia explains that he doesn’t believe in normal, safe, or boring fashion and that his unconventional designs are rooted in his experience growing up in Georgia during the Soviet era. He also addresses criticism of his use of religious iconography, saying that he is not trying to make a statement about religion but to challenge people’s assumptions and prejudices.